University Unions
Marketing Campaign
University Unions » About the University Unions

The University Unions promotional campaign for the 2009/2010 academic year uses the overall message that the Unions connect students to important parts of their campus lives such as food, social activities, study places, student organizations, services and resources. The campaign features a simple flow chart style with speech bubbles to call out features and arrows to show how to find things that the Unions offer. New students who attended Orientation in the summer received a University Unions Puzzle Booklet which included crossword puzzles, a word search, word scrambles, and other games that helped them learn what the Unions offer in a fun way.Part of the campaign has also involved thematic giveaways including a staple-less stapler with the "Connecting You" tag line and a jump drive with a fun flash presentation that connects students to specific web pages on this site.
University Unions Orientation Booklet Games and Answers.
All of the promotional materials for University Unions are designed by students who work in the University Unions Graphic Design Office.


